25th May 2013
The consumers (8400 questioned) once again voted for HiPP as the most sustainable company in Germany in 2013.
We would like to thank everyone for the trust they have shown in us. At the same time, the consumer voting is an incentive for HiPP to sustain efforts to further ensure the provision of reliable and high quality organic products. Already in 2011 and 2012 HiPP was voted the most sustainable company in Germany in the WirtschaftsWoche magazine by representative consumer surveys.
This year too HiPP was elected the clear winner from 103 companies in 17 sectors. Rank 2 and 3 were occupied by household appliance manufacturer Miele and the drugstore chain dm.
The last three positions were filled by McDonald’s, and the clothes stores H&M and KIK. The survey showed on the whole that consumers choose a brand not only because of the product itself, but also for the company’s commitment to the areas of environmental and social matters.